Creative Brand Project

I developed Mighty Limes as a full branding project, defining its concept, visual identity, illustrations, and digital presence. The brand was built using Adobe Creative Cloud and produced through Teemill, with a focus on organic materials and circular design principles.

Feb 15, 2023

Creative Brand Project

I developed Mighty Limes as a full branding project, defining its concept, visual identity, illustrations, and digital presence. The brand was built using Adobe Creative Cloud and produced through Teemill, with a focus on organic materials and circular design principles.

Feb 15, 2023

CLIENT

Mighty Limes

Role

Designer

Service

Full Brand Development

CLIENT

Mighty Limes

Role

Designer

Service

Full Brand Development

CLIENT

Mighty Limes

Role

Designer

Service

Full Brand Development

Yellow Flower
Yellow Flower
Yellow Flower

Background

Background

Concept & Brand Development

This project explores how a clothing brand can communicate values beyond aesthetics, using design as a tool for storytelling and awareness. It was developed entirely from scratch, starting with the definition of the concept and evolving into a complete visual system applied across identity, illustration, print graphics, and social media.

Visual Language & Sistem Design

The visual language combines playfulness with intention, building a cohesive narrative around ecological themes and everyday consumption habits. Each graphic and illustration was created as part of a unified system, reinforcing the brand’s personality across garments and digital platforms.

Work Highlight

Work Highlight

Created social media content for Mighty Limes combining bold typography, vibrant color palettes, and playful graphic compositions to reflect the brand’s energetic identity. The visual system was designed to keep communication consistent across promotions, product-focused posts, and digital campaigns while maintaining a fresh and recognizable look. The project was also applied to real products and apparel available through the brand’s online store.

Visit Store here

View the full project on here

Created social media content for Mighty Limes combining bold typography, vibrant color palettes, and playful graphic compositions to reflect the brand’s energetic identity. The visual system was designed to keep communication consistent across promotions, product-focused posts, and digital campaigns while maintaining a fresh and recognizable look. The project was also applied to real products and apparel available through the brand’s online store.

Visit Store here

View the full project on here

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